How To Create A Lookalike Audience On Facebook

For marketers, there’s nothing as good as easy optimization. Facebook is one of the social platforms that provide marketers with a near infinite number of ways for reaching their prospects. One of these is Facebook Lookalike audience, which is the perfect way for supercharging your online marketing strategy without breaking the bank.

What is a Lookalike Audience?

How To Create A Lookalike Audience On Facebook

For those familiar with Google AdWords Similar Audiences, Lookalikes is a very similar feature, albeit much better. Lookalikes is ideally a way to reach a brand new audience on Facebook, with arguably the best feature of all; the new audience isn’t simply defined by a set or targeting parameters, rather, it actually shares certain traits with your chosen set/group of existing prospects. As such, the degrees of similarity that they represent your choice of source audience, and the possibilities of working with lookalike audiences, are endless.

For instance, if you’re selling plugins, uploading a list of your customer’s email addresses can help you to find users on Facebook who acts as previous plugin buyers. If you want to generate leads, creating a lookalike audience from form submissions can help you reach Facebook users that are more inclined to give up their information.

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Intro to Facebook Affiliate Marketing

This post, “Intro to Facebook Affiliate Marketing,” continues our series on using social media to drive traffic to your site. The post was either purchased through the iNeedArticles.com Marketplace or purchased through the iNeedArticles.com ordering system. If you’d like to explore how to use social media, please see our Intro to Facebook Marketing and our post Use Social Media to Generate Traffic.

Intro to Facebook Affiliate Marketing

These days, most affiliate marketers are aware of the enormous impact social networking can have on their business. But they don’t really understand how to use it to their greatest benefit. They might occasionally post about their business but, too often, their posts are either inappropriate for a business and look spammy or they put up content that is unrelated to their products or services. Sometimes they use bad social media etiquette such as posting their links on other peoples’ pages or even spamming their family and friends. None of these practices are helpful and will probably hurt your business.

Instead, there are a number of ways to do affiliate marketing on Facebook properly and, best of all, you can make a lot of money doing it. The amount of traffic you can get on Facebook is phenomenal and you can cash in if you know how to find your target audience.

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Intro to Facebook Marketing

As mentioned in our intro blog post, we will feature articles that have been written by the writers here at iNeedArticles.com. You should note that this article, “Intro to Facebook Marketing,” was either purchased on the iNeedArticles.com marketplace and thus this article was previously available to anyone, or we ordered the article through the iNeedArticles.com ordering platform. We did not cause the writer to spend an unusual amount of time writing the article on our behalf. In other words, this is a fine example of the quality of writing that is available to all our customers.  The final output contains a few minor edits on our part to include graphics, insert links, and so forth. If you’re looking for more information on using social media to market your business, check out our post Use Social Media to Generate Traffic

Intro to Facebook Marketing

The purpose of e-commerce marketing is to increase interest in your website and ultimately to grow your revenue from products and services sold. Your marketing efforts need to tickle the curiosity of internet users and to provoke them to register or make a purchase via your website.

Facebook has appeared as a powerful ally to everyone involved in e-commerce marketing – that tends to happen when your platform boasts over 2 billion active users. The social media portal offers numerous opportunities for increasing traffic and advertising your website’s main products and services.

The beauty of e-commerce marketing on Facebook is that it’s quite simple. In our intro to Facebook marketing, we outline several basic steps anyone can follow to kickstart their marketing efforts on Facebook.

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